Automotive Ideas

Hyperbole And A Half

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There might be different cases like Mercury’s 1955 concept D-528, however I suspect there are few of them. In spite of everything, what’s the level of designing and constructing a operating concept automobile using more sources and value than a non-working “pushmobile” – after which by no means formally exhibiting it to the general public? Apparently Ford Motor Firm administration thought that creating the D-528 was an engineering research “investment” that was worthwhile without the necessity for any additional benefit of the publicity it might generate if revealed to the general public and despatched on the auto show circuit.

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